Renting from Matt at 369 Surf was a phenomenal experience! He opens earlier than the other shops, great prices, and super helpful customer service. Matt was happy to share his local... read more knowledge. He recommended a great spot for beginner waves. He truly went above and beyond. I would recommend 369 Surf to anyone and everyone!

Early hours for rentals, great prices, personal service with advice and spots for beginners. Shop local on

Beware of the parking lot sales pitches. If you’re looking to stand up on a surfboard for the very first time and catch some sweet California waves, take the time... read more to book with a local surf shop that specializes in teaching. We chose 369 Surf Shop, and it was outstanding from start to finish. My daughter and I booked a private lesson and were paired with local surfing legend Ricky. He handled everything—surfboards, wetsuits, instruction, and finding the perfect break where it was just the three of us for 90 minutes. The entire experience was low-pressure, high-fun, and incredibly personalized. The highlight of the day was watching Ricky perfectly time a wave, give my daughter a push, and seeing her ride it all the way to shore with the biggest smile on her face. That’s a memory I’ll carry for the rest of my life. If you’re going to invest in surf lessons, invest in someone who knows the local breaks, has decades of experience, and genuinely cares about giving you a great experience—not just getting you into the water. After 30 years in business, it’s easy to see why 369 Surf Shop has earned such a great reputation. 5 stars for sure.

If you want the best deal, great boards and wet suits, and to top it all off the best surf tips and a warm friendly welcome from a local …... read more Matt is your guy. 5 stars!

My daughter felt safe learning to surf for the first time. Ricky was very informative and encouraging. She was able to stand on the board and ride out the waves.... read more What an awesome first experience!

I found Matt at 369 after a previously booked beginner lesson with another surf school was canceled due to dangerous surf. While Matt didn’t have any availability for a lesson... read more that day on short notice he set me up with a rental board and wetsuit, took me to a safe spot for beginners, and gave me all the basics I needed to get up on the board. I had a blast and it was a perfect and memorable first time surfing. Not only that but Matt is a lifelong resident of San Clemente area and is great source of info if you don’t know the area well. He loves his city, he loves what he does, and loves sharing that with visitors. Will 100% be back to see him again on our next trip to SoCal.

Great service! Set me up and shuttled me to and from lowers!

The team at 369 were awesome and so easy to work with. Super fast response and got me and my son in the next day. My son was standing up... read more and riding waves on his own in no time. 100% recommend.

This place was amazing, employees were genuinely awesome. If you’re looking for a place to rent, this is it! It’s an awesome place and the employee gave us great surfing... read more beaches to go to.